New Delhi, 4th July, 2013: Inheriting the distinctive design and features that are fast-becoming LG signatures, LG Electronics, a worldwide technology, and design leader in mobile communications today introduced the newest edition to its Optimus family- Optimus G Pro. With 1.7 GHz Qualcomm Snapdragon 600 quad-core processor and 5.5 inch full HD display that gives life like quality, Optimus G Pro smartphone is a power-house. It boosts advanced UX features developed specifically for the device, Dual Recording and Virtual Reality (VR) Panorama and its full HD quality is that of LG’s high definition TVs.
The smartphone offers Dual Recording feature that captures video with both the front and rear cameras simultaneously for a unique picture-in-picture experience. The VR Panorama feature allows 360 degree viewing, from taking pictures of both horizontal and vertical environment. The smartphone has the largest battery capacity with 3, 140 mAh, allowing for full HD viewing enjoyment with an improved 13 MP rear and 2.1 MP front Full HD camera.
Mr. Soon Kwon, Managing Director, LG India said, “Smartphone market in India is growing rapidly and there is a huge demand for big screen size mobile phones. The market size for 5 inch and above screens is expected to be 1.5 million units by end of 2013. Based on this insight, with Optimus G Pro we have pushed the boundaries of computing and technological innovation to develop a smartphone that caters to both business and lifestyle needs of today’s customers. With this launch we are gearing towards our aim of capturing 10% market share of the smartphone category by end of 2014.”
He further added, “We are confident that the smartphone will find a large following as it sets a new benchmark with a perfect screen size of 5.5 -inch display that provides an ultimate consumer experience. LG Mobiles has earmarked Rs. 80 cr for strengthening the infrastructure for retail development and marketing activities”.
The Display Powerhouse
LG’s first Full HD smartphone adopts a Full HD IPS Display which doubles the resolution compared to True HD IPS. The smartphone features 5.5 inch display with a 1, 920 X 1, 080 resolution and has a total of 2, 073, 600 pixels. This model has a pixel density of 400ppi which is the highest amongst the smartphones in the market. This enables text and images to look much more vivid, crisp, and brighter. LG’s Full HD IPS uses the backlight of its panel to increase brightness thereby, not affecting the battery lifespan.
The Optimus G pro is the first smartphone to be equipped with 1.7 GHz Qualcomm Snapdragon 600 quad-core processor. The new processor improves the performance by 24 percent. The front facing camera has a resolution of 2.1 MP with a removable battery of 3, 140 mAh- the highest capacity in the class. LG’s 5.5 inch display fits to the hand due to the narrowed width and minimized bezel to 3.65mm.
The straighter sides of the phone offers a solid place to grip onto the phone, resulting in a better one-hand grip for easier use. The smart LED lighting around the home button displays various colors to alert users. The lighting alerts the users for missed calls and messages among other notifications with various colors. The edges finished with sleek metal offers a dynamic image. The front with a slightly curved 2.5D glass adds depth. The digital cube pattern in the back creates a sleek texture which sparkles depending on the angle at which the light hits it.
Multidimensional User Experience
The Optimus G Pro comes with advanced user experience specifically for the device such as Dual Recording, Dual camera and Virtual Reality (VR) Panorama. Dual Recording allows users to capture video with both the front and rear cameras simultaneously for a unique picture-in-picture quality experience. The VR Panorama allows shots of entire horizontal and vertical environments for a full 360 degree view.
The Pause and Resume Recording allows stopping and starting in the record mode, for one continuous video file. The Tracking Focus enables the camera to focus on a moving subject while recording a high-definition video. The WDR recording perfectly balances contrast between light and shade while recording a video.
Creative and innovative UX features popular with Optimus G users have been added to the Optimus G pro, such as upgraded Q Slide, Live Zooming and Quick Memo. Other features in the smartphone are Q Remote, Smart Video, Audio Zoom, Video Wiz, Magic Remote Pad and Text Keypad, Rainbow colour LED and Colour Emoticons.
With the aim to strengthen the smartphone portfolio and to provide the best services to its consumers, LG is gearing up to be in the top smartphone makers in India.
LG’s Optimus G Pro is priced at Rs 42,500 and will be available in various stores across India
LG Optimus G Pro
v 5.5-inch Full HD IPS Display
v 13MP Rear, 2.1 MP Full HD Camera
v Qualcomm Snapdragon 600 1.7 GHz Quad-core processor
v Latest Android Jellybean (v4.1.2)